October 2009
Ronen Daniel, co-founder of Celltick and inventor of the Idle Screen marketing solution, was recently appointed as Chief Executive Officer. Ronen has been an essential and major contributor towards Celltick's vast achievements, specifically the exceptional increase in revenues within three emerging regions; Latin America, Asia Pacific and Central Eastern Europe. He also executed Celltick's sales of its flagship product LiveScreenTM Media under a new proposition of managed services.
Since taking the position Ronen has defined the focus on the end-user as Celltick's outmost priority. Celltick efforts will concentrate on user profiling and tailoring content to individuals, enhancing the product to provide a better user experience and increasing user interaction with the service.
We want to share with you our insight and analysis of the future of mobile marketing. Golan Shaked, Celltick's VP of Marketing and Media Services will do this on a monthly blog which can be found at: www.celltick.com/blog
We guarantee you an interesting and thought provoking blog.
The global consumer goods company introduced one of their newest products "Clear Shampoo" through Celltick's LiveSreen Media in Movistar, Argentina's largest mobile operator. The innovative campaign placed the brand in trivia quizzes which are most popular on LiveScreen and reached an impressive 4% conversion rate over five days.
Celltick's new SIM version displays a selection of messages to choose from at any given broadcast. Implementation of the Carousel version in Azerbaijan shows a 20% rise in clicks from users of the new version compared with previous SIM applets. The new applet is now available to all Celltick customers.
Celltick is now using Twitter to give the world a glance at what's hot on the front screen. Celltick's service managers around the world will give an insight to the highest rating messages on the front screen in their region. You will also be the first to hear of new developments in the company in a short and friendly format. Follow us at www.twitter.com/celltick
For additional information, please contact us at
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